MISSION

Delicious and nutritious
baked goods and snacks
in the hands of all.

PHILOSOPHY

Building a sustainable,
highly productive and deeply
humane company.

BELIEFS

  • We value the person
  • We are a community
  • We get results
  • We compete and win
  • We are sharp operators
  • We act with integrity
  • We transcend and endure

GRUPO BIMBO IS THE WORLD’S LARGEST AND LEADING BAKING COMPANY AND AN IMPORTANT PLAYER IN SNACKS. IT HAS OVER 203 BAKERIES AND OTHER PLANTS, WITH APPROXIMATELY 1,700 SALES CENTERS STRATEGICALLY LOCATED THROUGHOUT 33 COUNTRIES IN THE AMERICAS, EUROPE, ASIA, AND AFRICA. ITS PRIMARY PRODUCT LINES INCLUDE SLICED BREAD, BUNS AND ROLLS, PASTRIES, SNACK CAKES, COOKIES, TOASTED BREAD, ENGLISH MUFFINS, BAGELS, TORTILLAS AND FLATBREAD, SALTY SNACKS, AND CONFECTIONERY PRODUCTS, AMONG OTHERS. GRUPO BIMBO MANUFACTURES MORE THAN 13,000 PRODUCTS AND HAS ONE OF THE MOST EXTENSIVE DISTRIBUTION NETWORKS WORLDWIDE, WITH OVER 2.8 MILLION POINTS OF SALE, MORE THAN 53,000 ROUTES, AND 133,000 ASSOCIATES. ITS SHARES TRADE ON THE MEXICAN STOCK EXCHANGE (BMV) UNDER THE TICKER SYMBOL OF BIMBO, AND IN THE UNITED STATES THROUGH A LEVEL 1 ADR PROGRAM, UNDER THE TICKER SYMBOL OF BMBOY.

33

countries

+13K

products

+100

brands

+53K

routes

203

bakeries and plants

+133K

associates

~1,700

sales centers

+2.8M

points of sale

2020 was a year
in which we
were tested...

Dear
Shareholders:

I hope that you and your families are staying safe and healthy.

2020 was a year in which we were tested, confronted by the uncertainty caused by the proliferation of COVID-19 which required us as individuals, as a family, as a company and as a community, to rise to meet the great challenge of the pandemic with unity, creativity and dynamism.

While the pandemic put the whole world on hold, we at Grupo Bimbo worked with more determination than ever to feed our world, taking care of our associates’ health, our customers and consumers, and the communities we serve. We acted with focus, to transform and streamline our processes; with flexibility, to adapt to new ways of working; and with enthusiasm, to fulfill our Purpose of Nourishing a Better World.

our main
categories

award

Today we are
the global leader
in the baking industry

+100

leading brands

WE REACHED NEW MARKETS BY LEVERAGING THE STRENGTH OF OUR BRANDS AND OUR INTERNATIONAL PRESENCE


Internal information based on estimated retail sales per brand for the last 12 months, as of Dec. 31, 2020.

Figures expressed in millions of US dollars.


+US$1BN

marcas Logo

+US$500M

marcas Logo

+US$250M

marcas Logo

+US$100M

marcas Logo

Internal information based on estimated retail sales per brand for the last 12 months, as of Dec. 31, 2020.

Figures expressed in millions of US dollars.

we share our most successful brands throughout the world

WE INTRODUCED IN NEW MARKETS OUR MOST SUCCESSFUL BRANDS THAT HAVE PROVEN THE PREFERENCE OF OUR CONSUMERS

4 PRIORITIES

1

REVOLUTIONIZING VALUE GENERATION WITH FULL POTENTIAL

2

RESHAPING THE FUTURE OF DIGITAL TRANSFORMATION

3

RENEWING AWARENESS WITH SUSTAINABILITY

4

REDEFINING OUR WAYS OF WORKING WITH AN AGILE MINDSET

value
chain

category Logo
SUPPLY

We work together with our suppliers to obtain sustainable supplies

category Logo
OPERATIONS

203 bakeries
and plants
in 33 countries
7 innovation centers

category Logo
DISTRIBUTION AND SALES

+53,000 routes
1,700 sales centers

category Logo
MARKETING

+100 brands
+13k products

category Logo
POST-CONSUMPTION

Alliances to foster post-consumption recycling

Bimbo
Ventures

Bimbo Ventures seeks to identify and foster startups having technology or disruptive ideas in the field of new products, ingredients and packaging, operation optimization, and process innovation that will allow us to further the development of our business.

In 2020 we opened our Ventures Israel office, the USA Ventures Hub, and we conducted the third generation of Grupo Bimbo’s startup generator; Bakelab for the Central South America regions. With the two offices in Israel and the USA, we seek to have presence and actively participate in these two major ecosystems for innovation.


+ +200

STARTUP APPLICATIONS
RECEIVED FROM 10 COUNTRIES
IN LATIN AMERICA

8

STARTUPS SELECTED
TO WORK IN A
16-WEEK PROGRAM

+ +50

HOURS OF TRAINING

350

VIDEO CALLS

+ 100

GRUPO BIMBO ASSOCIATES
INVOLVED IN THE PROCESS