DISTRIBUTION
Beyond completing the mission of making delicious and nutritious products available to all, at Grupo Bimbo we seek to distribute well-being to the communities and sustainability to the planet.
ENERGY EFFICIENCY
WE REDUCED OUR
CARBON FOOTPRINT
THANKS TO PROJECTS
SUCH AS SUPPLY CHAIN
MASTER FOOTPRINT
AND MAX CUBE,
WHICH HELP TO
OPTIMIZE THE USE
OF TRANSPORTATION
With all this in mind, our Distribution strategy is fully in line with our environmental management, whereby we seek to standardize practices for the responsible use of resources, the optimization of routes, and the use of alternate fuels, through innovation and the commitment of everyone who is part of the value chain.
With projects such as Supply Chain Master Footprint and Max Cube, we seek to optimize the node network for better use of transportation, thereby meeting the demand of our consumers, increasing business profitability and, at the same time, reducing environmental impacts.
Different initiatives were conducted in 2019, such as the maximization of tray capacities, the optimization of routes in terms of volume carried, better inventory management in our sales centers and distribution centers, and the use of different digital tools that, through simulations, allow us to define the best location and distribution of our products, thus directly impacting the improvements to our routes and transportation use, which therefore reduces CO2e. emissions.
173 of our vehicles have a Selective Catalytic Reduction technology (SCR) that uses a reducer agent through a catalyst that transforms NOx contaminating gases into nitrogen and water vapor.
within the
Transporte Limpio
(Clean Transportation)
railroad trips
over 500 km
long
vehicles with
euro 6 technology
in spain
vehicles with
euro 5 technology
in mexico
FUEL
Our goal is to have 4,000
electric units in Mexico
within the coming four years.
Grupo Bimbo
currently has 2,681
vehicles that use
alternate fuels.
At Grupo Bimbo we have always been known for innovating and for developing new initiatives that have a positive impact on the environment, as is the case of the development and use of alternate fuel sources in our vehicle fleet.
A success story is the development of electric units by Moldex, a Grupo Bimbo affiliate that has been working with the engineering and production of this vehicles since 2012. Our goal for the coming four years is to have 4,000 electric vehicles in our fleet to distribute products around Mexico, representing an investment of 2.8 billion Mexican pesos.
The energy with which the current vehicles are supplied comes from the Piedra Larga Wind Farm, located in the state of Oaxaca and from solar energy. By including these technologies in the strategy, we will be closing a virtuous and sustainable cycle.
ELECTRIC
NATURAL GAS
LP GAS
ETHANOL
INNOVATION
We implemented the Industrial Internet of Things to optimize productivity in the supply chain and to make the operation more efficient by monitoring the production lines in real time.
production lines
with industrial
Internet of things
system
INDUSTRIAL
INTERNET OF THINGS
Through the Industrial Internet of Things, we optimize productivity in the supply chain by accurately detecting downtimes and convey them to those who need to know through an alarm system. At the next level, the Industrial Internet of Things is meant not only focused on solving, but also to prevent and predict production behaviors.
INTEGRATED SYSTEM FOR
ENTERPRISE MANAGEMENT
We completed the deployment of our new enterprise management system in the cloud (Integrate Enterprise Management System), in six organizations throughout different geographies as part of our multi-annual update and standardization process of technological solutions for Grupo Bimbo. This includes supply chain solutions such as transportation and warehouse management. We also began the process to change and improve our new platform for route sales management, better known as RTM -Route to Market. This new system allows for more efficient processes, better access to and analysis of information, including details such as geo-localization.
To interact more directly with Customers and Consumers, we began operating our Market Listening and Attention System, a digital platform that will maintain ongoing capacity growth. The administrative processes continued with progress in redesign, improvements and automation; for this, 40 different robots were activated to take over repetitive tasks. This created over 5 million dollars in value, allowing teams to focus on more advanced and more valuable analysis for the business.
million usd in savings,
thanks to rtm
different robots
DEVELOPMENT
Innovation is a fundamental part when developing new products, but also in ongoing process improvements to make this planet a better place.
INNOVATION
CENTERS
2 USA
2 EUROPE
1 CANADA
1 MEXICO
1 LATIN AMERICA
Our innovation centers work on the development of products, packaging, nutritional improvements, advertising, and responsible labeling.
During the last four years, in our constant search for innovation we have worked with over 200 startups throughout the world.
BAKELAB
In 2020, for the first time ELEVA will be headquartered in Latin America, under the name of BAKELAB, where startup entrepreneurs will be able to participate with projects having at least two years of development, with validated MVP (Minimum Viable Product) characteristics or a defined business model that offers innovative solutions in any of our four categories.
food for the world
intelligent supply chain
value for the customer
understanding the consumer
